I USUALLY JUST TURN IDEAS INTO MOTION.
I USUALLY JUST TURN IDEAS INTO MOTION.
I USUALLY JUST TURN IDEAS INTO MOTION.
MOTION DESIGN .
VIDEO EDITING .
BRAND FILMS .
COMMERCIALS .
MOTION DESIGN .
VIDEO EDITING .
BRAND FILMS .
COMMERCIALS .
MOTION DESIGN .
VIDEO EDITING .
BRAND FILMS .
COMMERCIALS .
Who
I
Am?
Who
I
Am?
Who
I
Am?
CREATIVE
STRATEGIST
MOTION DESIGNER
STORYTELLER
MY JOURNEY
2022
2022
Started Editing
Started Editing
Started creating Anime Music Videos, discovering the power of storytelling.
Started creating Anime Music Videos, discovering the power of storytelling.
2023
2023
Video Editor
Video Editor
Transitioned into video editor and began freelancing.
Transitioned into video editor and began freelancing.
2024
2024
MBA Graduate
MBA Graduate
Completed my MBA, strengthening my understanding of business, strategy and leadership.
Completed my MBA, strengthening my understanding of business, strategy and leadership.
2025
2025
Lead Editor - MBAyogaGuru
Lead Editor - MBAyogaGuru
Led video production and creative execution, helping transform ideas into engaging educational content for a growing audience.
Led video production and creative execution, helping transform ideas into engaging educational content for a growing audience.
2026
2026
Motion Designer
Motion Designer
Expanded into motion design and brand storytelling, blending creativity with strategy.
Expanded into motion design and brand storytelling, blending creativity with strategy.
Today
Today
Founder of AJ Studio
Founder of AJ Studio
Running AJ Studio as an independent motion designer and creative strategist, helping brands grow through visuals.
Running AJ Studio as an independent motion designer and creative strategist, helping brands grow through visuals.
I’m Sethupathy, an MBA graduate who found his calling in visual storytelling and motion design.
While my academic foundation is rooted in business, finance, and management, my passion led me to build a career where creativity and strategy work hand in hand.
Over the past four years, I’ve worked with influencers, brands, and public personalities as a video editor, motion designer, and creative lead—transforming ideas into engaging visual experiences.
Beyond editing, I take ownership of the creative direction behind projects, helping shape content strategies that connect with the right audience and achieve measurable results.
Today, I run AJ Studio as an independent motion designer and creative strategist, specializing in brand films, commercial motion graphics, and content-driven visual campaigns.
My goal is simple: to create work that not only captures attention but also drives meaningful business impact.
Want to know more about me?
4+
YEARS OF EXPERIENCE
4+
YEARS OF EXPERIENCE
4+
YEARS OF EXPERIENCE
50+
PROJECTS DELIVERED
50+
PROJECTS DELIVERED
50+
PROJECTS DELIVERED
2+
YEARS IN LEAD ROLES
2+
YEARS IN LEAD ROLES
2+
YEARS IN LEAD ROLES
100%
PASSION IN EVERY PROJECT
100%
PASSION IN EVERY PROJECT
100%
PASSION IN EVERY PROJECT
“
Great creative work happens when
strategy meets storytelling.
Great creative work happens when
strategy meets storytelling.
Great creative work happens when
strategy meets storytelling.